Before you can build a site, you need to decide what will be the content or theme
of your site.

A successful webmaster needs to consider the content for his or her site carefully

Before you can build a site, you need to decide what will be the content or theme of your site. The days of just throwing up some pictures and then cashing the cheques are over. 


So, what kind of Site should you produce?
 The general guidance here seems to be go niche. Large adult sites such as Hardcore Digital and Kara's XXX have the financial and manpower backing to put up thousands of softcore or hardcore pictures on their sites. The small home webmaster usually does not have this ability nor the expertise to compete with them for those high search engine rankings.

But there is still plenty of room in the niche markets. Try making a site on one small aspect of sexuality. Foot fetish, bizarre, big boobs, teen, fat girls, hairy girls, older guys and such are examples of how to narrow down your site and market to a specific niche. With a narrow content, you may be limiting your market, true, but it is much easier to generate higher search engine rankings and convert more sales.


Do you want the site as a hobby or a business?
 If you are going to do this as a hobby, then make a site on what interests you. But if you are doing this as a business, do not let your own interests interfere with trying to make money.  You do not have to be gay to put up a gay site. You do not have to like fat girls to put up a BBW (Big Beautiful Women) site. Remember, it is more important to learn what your surfer likes, not what you like.


Problems with Child Pornography
 If you live in the UK, US or most other countries, child pornography is expressly illegal, and this is actively prosecuted. Even if you live in another country where it is legal, by putting it in the internet, you are making it available to places where it is illegal. Then, if you have any assets in that country, they can be seized, and if you ever travel to that country, you are not only liable for arrest, but you will most likely get arrested. In the US, even showing a picture which fakes child pornography while the model is actually over 18 years old is against the law. 

So be very, very careful if you are thinking of starting a web site showing Teen content. I strongly recommend that anyone, regardless of your country, steer well clear of anything even remotely hinting at child pornography.

If you have not already done so, read this article carefully.
The Regulation of Pornography and Child Pornography on the Internet »

Remember, if you publish anything that can be interpreted as child pornography, you will be prosecuted.


Do you have existing content?
 On additional point to consider is what content is available. If you have a collection of Asian pictures that you have taken, then go with that for your first site. But if you cannot get pictures of girls in the snow, even if that may be a good idea, than forget it and go to a site you can make.

To sum up, pick a niche and focus your site on that.