LoveHoney is the UK's leading online retailer of sex toys and related products. Lovehoney sell the widest range of sex toys, lingerie, lubricants, erotic books and accessories, at the lowest prices.

LoveHoney is one of the leading online retailers of sex toys and lingerie in the UK. LoveHoney sells adult products worldwide on the Internet and through the LoveHoney customer magazine.

LoveHoney's products include its own LoveHoney sex toys range, the unique Sqweel Oral Sex Simulator, BASIC Sex Toys, the iBuzz iPod vibrator and the VibraExciter mobile phone vibator.

LoveHoney has an exclusive licensing agreement to produce a range of sex toys with TV sex expert and best-selling sex author Tracey Cox and features sex tips and advice from fellow sex expert Julie Peasgood.

Innovation

LoveHoney.co.uk was launched in April 2002 and grew quickly as a result of word-of-mouth recommendations from satisfied customers and media coverage. In 2005, LoveHoney branched in to product development with the launch of its groundbreaking music activated vibrator, the iBuzz – an innovation which received international broadcast and print media recognition.

The company has also developed a best-selling range of LoveHoney own-brand sex toys and launched a range of innovative projects including its Rabbit Amnesty Sex Toy Recycling Scheme, online shopping channel Sex Toys TV and free delivery with no minimum spend. LoveHoney's own-brand ranges include the exclusive range of Supersex Toys produced in association with sex expert Tracey Cox, a range of BASIC Sex Toys for people new to vibrators and Bondage Boutique, a range of top quality handmade sexy bondage gear.

LoveHoney's buying team, headed up by Bonny Hall, actively monitor global advances in sex toy development and import products from across the world to ensure that customers never miss out on 'must-have' items. LoveHoney has introduced a variety of high-profile products to the UK, including We-Vibe, SaSi by Je Joue and the TENGA Flip Hole.

Awards

In 2004, LoveHoney won the Business Awards Start-up Business of the Year and also the Department of Trade and Industry Ecommerce Awards Area Winner Start-up of the Year. The following year, LoveHoney was named as Small Business of the Year at the Bath Business Awards.

In 2005, LoveHoney branched in to product development with the launch of its groundbreaking music activated vibrator, the iBuzz – an innovation which received international broadcast and print media recognition.

Although LoveHoney has undergone rapid expansion, complete customer satisfaction is still at the heart of every business decision. This philosophy won the company two accolades in 2008 and 2009 consecutively : Platinum Shopzilla Circle of Excellence Awards for Customer Services and also Erotic Trade Only (ETO) Online Sex Toy Retailer of the Year Award.

The company has also developed a bestselling range of LoveHoney own-brand sex toys and launched a range of innovative projects including its Rabbit Amnesty Sex Toy Recycling Scheme, online shopping channel Sex Toys TV and free delivery with no minimum spend.

LoveHoney's own-brand ranges include the exclusive range of Supersex Toys produced in association with sex expert Tracey Cox, a range of BASIC Sex Toys for people new to vibrators. LoveHoney's buying team, headed up by Bonny Hall, actively monitor global advances in sex toy development and import products from across the world to ensure that customers never miss out on 'must-have' items.

LoveHoney has introduced a variety of high-profile products to the UK, including the Hitachi Magic Wand, C-String Invisible Underwear, We-Vibe, SaSi by Je Joue and the TENGA Flip Hole.

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